Case Study
A UX Case Study on Simplifying Migration Processes
This project focused on streamlining the digital immigration experience, making the complex process of migration more accessible and manageable for individuals seeking to relocate.
Migrants from developing countries face significant challenges when pursuing opportunities in Canada, the UK, USA, and Australia:
- Difficulty accessing trustworthy information
- Complex, overwhelming application processes
- Language and cultural barriers
- Limited support systems
- Complex, overwhelming application processes
Create an intuitive digital platform that simplifies the migration journey by providing reliable resources, step-by-step guidance, and community support.
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User Interviews
- 10 migrants at various migration stages
- Focus on pain points and goals
- Key insights into daily challenges
Online Surveys
- 50 participants from diverse backgrounds
- Quantitative data on information needs
- Preference patterns identified
Competitive Analysis
- Evaluated 5 migration platforms
- Identified market gaps
- Analyzed user pain points
Discovery & Research
Research Methods
Key Findings
- 80% of users needed direct support or community guidance
- Language complexity was a major barrier
- Users struggled with document requirements
- Limited real-time assistance is available
- Difficulty in verifying information credibility