Case Study
Intelligent Grocery Delivery App: Revolutionizing the Shopping Experience with AI
The COVID-19 Ontario Dashboard project aimed to transform complex pandemic data into an intuitive, accessible visualization platform that helps residents understand the correlation between health metrics and provincial regulations.
Role
UX/UI Designer
Tools
Figma, Sketch, Whimsical
Duration:
2 weeks, March 2020
Dashboard
Challenges
- Reduce cart abandonment by 40%
- Increase customer retention by 35%
- Optimize delivery efficiency by 50%
- Enhance personalization accuracy to 90%
User Pain Points
- Inconsistent product recommendations
- Time-consuming product search
- Unpredictable delivery times
- Complex reordering process
- Limited dietary preference options
My Role & Responsibilities
- Led UX/UI design strategy
- Developed AI integration framework
- Created intelligent search algorithms
- Designed personalization systems
- Established cross-platform design system
